Curiosity about life in all of its aspects, I think, is still the secret of great creative people. - Leo Burnett 3 Share Now -
If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all. - Leo Burnett 4 Share Now -
If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks. - Leo Burnett 5 Share Now -
Good advertising does not just circulate information. It penetrates the public mind with desires and belief. - Leo Burnett 6 Share Now -