Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity, and correspondingly stronger returns on invested capital. -Jeff Bezos Leadership
I don't think that you can invent on behalf of customers unless you're willing to think long-term, because a lot of invention doesn't work. If you're going to invent, it means you're going to experiment, and if you're going to experiment, you're going to fail, and if you're going to fail, you have to think long term. -Jeff Bezos Work
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second. -Jeff Bezos Business
The one thing that offends me the most is when I walk by a bank and see ads trying to convince people to take out second mortgages on their home so they can go on vacation. That's approaching evil. -Jeff Bezos Home
The killer app that got the world ready for appliances was the light bulb. So the light bulb is what wired the world. And they weren't thinking about appliances when they wired the world. They were really thinking about - they weren't putting electricity into the home. They were putting lighting into the home. -Jeff Bezos Home
I have won this lottery. It's a gigantic lottery, and it's called Amazon.com. And I'm using my lottery winnings to push us a little further into space. -Jeff Bezos Space
I've always been at the intersection of computers and whatever they can revolutionize. -Jeff Bezos Computers
We expect all our businesses to have a positive impact on our top and bottom lines. Profitability is very important to us or we wouldn't be in this business. -Jeff Bezos Business
We expect all our businesses to have a positive impact on our top and bottom lines. Profitability is very important to us or we wouldn't be in this business. -Jeff Bezos Positive
Great industries are never made from single companies. There is room in space for a lot of winners. -Jeff Bezos Space
There are two ways to extend a business. Take inventory of what you're good at and extend out from your skills. Or determine what your customers need and work backward, even if it requires learning new skills. Kindle is an example of working backward. -Jeff Bezos Business
What we need to do is always lean into the future; when the world changes around you and when it changes against you - what used to be a tail wind is now a head wind - you have to lean into that and figure out what to do because complaining isn't a strategy. -Jeff Bezos Future
Humans are unbelievably data efficient. You don't have to drive 1 million miles to drive a car, but the way we teach a self-driving car is have it drive a million miles. -Jeff Bezos Car
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. -Jeff Bezos Business
The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works. -Jeff Bezos Best
I think there are going to be a bunch of tablet-like devices. It's really a different product category. -Jeff Bezos Technology
The common question that gets asked in business is, 'why?' That's a good question, but an equally valid question is, 'why not?' -Jeff Bezos Business
